Business Plan Introduction Sample

Business Plan Introduction Sample-79
Most books on business planning seem to be aimed at these startup business owners.There's one good reason for that: As the least experienced of the potential plan writers, they're probably most appreciative of the guidance.Six to eight moderate batches of bakery and pastry products are prepared during the day to assure fresh baked goods are always available. This will establish a healthy, consistent revenue base to ensure stability of the business.

Most books on business planning seem to be aimed at these startup business owners.There's one good reason for that: As the least experienced of the potential plan writers, they're probably most appreciative of the guidance.Six to eight moderate batches of bakery and pastry products are prepared during the day to assure fresh baked goods are always available. This will establish a healthy, consistent revenue base to ensure stability of the business.

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A typical business plan runs 15 to 20 pages, but there's room for wide variation from that norm. If you have a simple concept, you may be able to express it in very few words.

On the other hand, if you're proposing a new kind of business or even a new industry, it may require quite a bit of explanation to get the message across.

The company plans to build a strong market position in the town, due to the partners' industry experience and mild competitive climate in the area.

JJB aims to offer its products at a competitive price to meet the demand of the middle-to higher-income local market area residents and tourists.

You don't need a plan to start a hobby or to moonlight from your regular job.

But anybody beginning or extending a venture that will consume significant resources of money, energy or time, and that is expected to return a profit, should take the time to draft some kind of plan.JJB caters to all of its customers by providing each customer coffee and espresso products made to suit the customer, down to the smallest detail. The cool marine climate in southwest Washington stimulates consumption of hot beverages throughout the year.The bakery provides freshly prepared bakery and pastry products at all times during business operations. JJB wants to establish a large regular customer base, and will therefore concentrate its business and marketing on local residents, which will be the dominant target market.The company does not anticipate any cash flow problems.JJB aims to offer high quality coffee, espresso, and pastry products at a competitive price to meet the demand of the middle- to higher-income local market area residents and tourists.So what's included in a business plan, and how do you put one together? A good business plan follows generally accepted guidelines for both form and content.Simply stated, a business plan conveys your business goals, the strategies you'll use to meet them, potential problems that may confront your business and ways to solve them, the organizational structure of your business (including titles and responsibilities), and finally, the amount of capital required to finance your venture and keep it going until it breaks even. There are three primary parts to a business plan: In addition to these sections, a business plan should also have a cover, title page and table of contents. Depending on what you're using it for, a useful business plan can be any length, from a scrawl on the back of an envelope to, in the case of an especially detailed plan describing a complex enterprise, more than 100 pages.High visibility and competitive products and service are critical to capture this segment of the market.Financial Considerations JJB expects to raise 0,000 of its own capital, and to borrow 0,000 guaranteed by the SBA as a ten-year loan.The Company JJB is incorporated in the state of Washington.It is equally owned and managed by its two partners. Austin Patterson has extensive experience in sales, marketing, and management, and was vice president of marketing with both Jansonne & Jansonne and Burper Foods. David Fields brings experience in the area of finance and administration, including a stint as chief financial officer with both Flaxfield Roasters and the national coffee store chain, Buzz Cups.

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