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A business plan is very specific to each particular business.However, while each business needs a unique plan, the basic elements are the same in all business plans.
“You have an idea for a product, but do you know who will want to buy it?
” That’s the fundamental question explored in this course, which is offered by MIT on the ed X MOOC platform.
Together, they provide a broad entrepreneurship education from which anyone can benefit.
Note: Some of these courses are available in a self-paced format, while others are scheduled to run periodically.
This course, which was rated the top entrepreneurship course and one of the top three business courses offered by massive open online course (MOOC) provider Coursera, is perfect for those who may have a great idea, but don’t have a business background.
As the first course in Coursera’s “Entrepreneurship: Launching an Innovative Business” specialization, and as a general introduction to entrepreneurship, industry, and markets, it is well worth a few hours of your time.
For a business to be successful and profitable, the owners and the managing directors must have a clear understanding of the firm's customers, strengths and competition.
They must also have the foresight to plan for future expansion.
In this course, you will explore case studies of real MIT entrepreneurs, as well as perform various exercises that will help you identify and select the right customers for your business.
This is not a course per se, but rather a curated collection of articles and videos from resources around the web.