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It should tell the reader what your business is about, its mission and its financial projections.
Your market analysis should outline what your customer’s needs are and how these needs are being met.
The competitor analysis section should include such key information as: A quick search of their website and social media channels should give you most, if not all, of this information.
If you’re competing with a reputable company, you may also want to read trade magazines for any interesting promotions or news stories they’ve put out.
After all, a company without a business plan is like a client without a programme – it can’t function to its full potential.
We know that creating a strong business plan to help you focus your efforts is no easy task, though.